Fabletics Emerges as Leading Fashion Retailer


Posted by LLJ43 | Posted in Fashion | Posted on 18-01-2018

The fashion industry is one of the most competitive in the economy. When looking to sell things such as clothing, footwear and accessories such as handbags, there are many companies that offer such products. As of today, the retailer Amazon has control of about 20% of the entire market. Therefore a number of retailers are often at a competitive disadvantage. However, there is one retailer that has been able to succeed and stand out despite this factor. The women’s athletic apparel retailer known as Fabletics has emerged as one of the most competitive companies in the fashion industry. Fabletics has been able to compete with Amazon due to its model of subscriptions and the reverse showroom technique. As a result, Fabletics has been able to become a top fashion company in only a few short years of existence.


Fabletics uses the reverse showroom technique in order to sell products to consumers. This technique entails showing consumers the entire product line on the internet and then allowing them to purchase items at physical locations. By using this technique, Fabletics is able to get consumers interested in the products and then purchase them at a location that is convenient for them. This helps generate higher sales figures and enables the company to be more profitable. Most other companies do the opposite where they let consumers browse items at physical locations and then purchase them online. Over the years, this technique has actually lowered sales figures and profits. Therefore Fabletics has been able to use an innovative sales method that gets the best results on a consistent basis.


Kate Hudson is the founder of Fabletics. She is a celebrity who wanted to develop a clothing line that is both stylish and affordable. As a result, Kate looked to make a line of women’s athletic apparel which would help women use quality clothing while exercising. As well as devising a clothing line, Kate also looked for a way to market and sell her products. She would introduce the reverse showroom technique previously mentioned as well as allowing consumers to subscribe to the site. The combination of marketing methods and the product line have enabled Kate to build a very successful clothing company in a very short period of time.


Whenever a consumer is looking to purchase products from Fabletics, they will want to take the lifestyle quiz. This quiz helps them assess their daily needs and then be given recommendations on what t purchase. Using the lifestyle quiz can help a number of consumers find the ideal products and purchase them on a regular basis. As a result, they will have the best shopping experience available from Fabletics.

Kate Hudson Maximizes Profits At Fabletics Using Crowd-Power


Posted by LLJ43 | Posted in Fashion | Posted on 13-11-2017

Businesses that are taking advantage of crowd-power end up benefiting from the e-commerce market as it is established in the current century. One unique trend that appears to have been adopted by today’s clients is outsourcing for information about products from other people in different parts of the world. The internet has helped to build what is known as the e-commerce market, which entirely relies on the connectivity of internet devices.


The development of social media chat rooms has helped to boost the crowd-power. When many people come together, there tends to be faster and more comfortable sharing of information. It is such a fact that enterprises like Fabletics are exploiting to ensure the full maximization of profits in the fashion industry. The rate of success attached to Fabletics has only occurred to a handful of other enterprises, and that was in the past even before the development of the internet.


At that time, there was high demand because there were very few suppliers who were faced with a massive number of clients. In today’s world, the idea of a monopoly is slowly fading away since clients’ needs are very dynamic. Additionally, very many suppliers and manufacturers are engaging in the production of goods and services, thereby increasing the product variety. Therefore, establishing a business as a leader in such a competitive world can be quite a considerable challenge.


However, the fact that most entrepreneurs are focused on generating profit and outdoing the other well-established enterprises, there is the possibility to miss on crucial aspects of undertaking business, and in the process, fail to address various customers needs hence creating a gap in the market. Such a fact is what Fabletics is significantly capitalizing on to ensure that it attracts a large client base more than Amazon.


Since the launch of the enterprise in 2013, it has made a record-breaking success of about 210%. As a result, the company has managed to pull up more than $250 million in revenue, and the best part is that it has attracted permanent members who always make a point of going back to purchase products on a monthly basis. The overall sales associated with Fabletics are significantly boosted since the company can sell goods on a daily.


Fabletics is a child company of TechStyle Fashion Group, and the Corporate Officer, Shawn Gold believes that the massive success of the firm comes about due the ability of the business to take advantage of the crowd-power. Fabletics offers clients a platform where people can provide their opinion on what they get, and even before one makes a purchase, it is possible to outline what should be added to the brand of clothes produced by the company.


When one client makes a favorable recommendation to others regarding where they can purchase quality products, it creates the feeling of confidence, and a person is almost sure that they will not be disappointed with the initial trial. A single recommendation establishes a chain of events that ends up attracting more clients to the doorstep of a firm.

The Firebrand That is Whitney Wolfe


Posted by LLJ43 | Posted in Dating Apps, Fashion | Posted on 05-09-2017


Whitney Wolfe, 28, is the founder and CEO of Bumble, an application that provides online matchmaking. Wolfe was inspired to develop dating App owing to the numerous problems encountered by women who use the traditional dating websites. Wolfe’s App is revolutionary: it allows women to scroll through potential dates, and women reserve the right to message first. The formation of Bumble was preceded by Wolfe’s dramatic exit from Tinder, an application she co-founded alongside others in 2012.

The prospects of Bumble shifting dynamics in online dating in the coming future are high. Wolfe has her sleeves rolled up, and she means business. She has rolled new products such as Bumble BFF to complement Bumble. Bumble BFF is a new service available to users who wish to make new friends through the App. Bumble Bizz is in the offing, a product intended to add professional services such as meeting a business partner to Bumble App. Wolfe is keen on improving Bumble, an indication that her vision was beyond dating.

Many people are asking themselves the question, “How big is Bumble?” Recent news indicates that Match Group—the parent company to Tinder, OkCupid, and Match.com—offered a whopping $450 million to buy Bumble, but Wolfe refused the offer. Match Group must have been impressed by Bumble’s performance over the last few years. Bumble has grown its customer base to an astonishing figure of 20 million, 10% of whom subscribe to Bumble’s premium services at $9.99 per month. The company realizes 50,000 new clients each day. Expectations are ripe that Bumble is set to receive over $150 million in revenues in 2018. All the stated achievements were achieved in a remarkably short period.

Wolfe is a determined woman that has overcome many challenges thrown her way. Her departure from Tinder might have been her lowest moment in life, many negative things were mentioned about her. However, she remains active in discouraging sexual abuse and discrimination against women. Wolfe’s parents divorced when she was 17 years. Her mother is supportive of her business ventures while her father thinks she should start a family beside business.

To know more visit @: time.com/3851583/bumble-whitney-wolfe/

Lime Crime’s Unicorn Hair Dye Line Rocks Customers


Posted by LLJ43 | Posted in beauty products, Fashion | Posted on 02-08-2017

Lime Crime has finally released a line of products that it has been working on for several years. The production took so long because the creators wanted to make sure that they made a batch that would be irresistible to the masses. The unicorn line has 13 amazing shades that shoppers will go crazy over immediately. They are long-lasting hair dyes that the manufacturer crafted with only the finest vegan ingredients. No bleach or ammonia exists in it.



The color choices for the product are absolutely fabulous. Shoppers can choose from colors such as salad, noon peach, dirty mermaid, sext, bunny and more. Salad is a green color that makes a person think about chomping on a garden salad. Bunny is a soft pink color that could complement the ensemble of someone who wants to create a school girl look. Sext is a teaser of a name, but it describes a gorgeous shade of purple. Dirty mermaid is a unique member of the blue-green family. Shoppers will be delighted by how amazing these dyes look on their hair. Furthermore, rumors say that they last long. The full coverage dies can last a person for up to 12 hair washes.



Perhaps the most wonderful aspect of this brand of products is that it doesn’t even put a dent in a consumer’s wallet. It costs less than $20 and can at least last two weeks but probably longer.



No one is more excited about the release of this gorgeous line than Doe Deere is. Doe is ecstatic over this group of hair dyes because it fits her vision and helps her to achieve her goal. Her goal since she opened her stores was to provide the masses with hair products that could help them to express their individuality and their capabilities as artists. Each piece of makeup or hair dye that a customer buys gives that person an opportunity to be unique and create a new fashion trend. She hopes that the unicorn line ends up in every household in the nation. Fashion fiends can grab some bottles from Lime Crime today.

Lime Crime Makeup: We Dare You To Try Some On!


Posted by LLJ43 | Posted in beauty products, Fashion | Posted on 20-07-2017

When it comes to makeup, a lot of us get stuck in a rut or routine. That’s when our cosmetics become a uniform of sorts.


It’s easy to get bored with our lipsticks, eyeshadows and nail polishes, and that’s why it’s always stylish to mix things up and explore new trends.


Lime Crime has quickly become the go-to brand for women who want something sexy, new, naughty and modern in their makeup bags. The company likes to think outside the box and allow women around the world to define their own beauty.


The CEO and founder is Doe Deere. She launched the brand in 2008 because she felt the beauty industry was not entering new territory. Instead, women were told for decades what makeup shades were proper for day and night. If you wanted a little excitement, those kinds of cosmetics were far and few between. Doe Deere wasn’t going to let the beauty giants rule the world, so she jumped in head first.


Lime Crime is a blast, and the kooky color palettes are not only bizarre and out there, but the attitude of the makeup is fierce and unforgiving.


For example, the brand’s cult-favorite liquid matte lipsticks are always selling out. These gorgeous pigments and long-lasting shades definitely turn heads. Blue, green, mushroom, yellow, purple and gray lipsticks with pretty glitter and iridescence are just a few of the “normal” looks fans adore.


It’s an empowering brand that allows women and men to create their own look and to feel comfortable wearing the cosmetics they choose. Now it’s accepted when women show up in denim-colored lipstick or bruised red eye shadow in public. You can thank the forward-thinking brand for softening the approach to modern makeup. Hollywood has fallen in love with these wild, alluring cosmetics, and the love-fest extends beyond famous faces.


Doe Deere and her brand are major on social media sites like Instagram, Snapchat, YouTube and others.


The company has added a popular line of Unicorn hair dyes that deliver beautiful bold shades like purple, green and orange.


Lime Crime is fun; try some on. https://www.pinterest.com/limecrime/

Lime Crime Venus and Venus 2 Eye Palettes


Posted by LLJ43 | Posted in beauty products, Fashion | Posted on 17-07-2017

Created by Doe Deere, Lime Crime cosmetic, hair and nail products pave the way for ultra bright and fun make up. The Lime Crime product line is comprised of unicorn hair vegan and cruelty free hair color, eye shadow, hi-lite compacts, make up brushes, lipsticks and nails. LC currently features three fun and funky eyeshadow color palettes. The Venus, Venus 2 and Venus Bundles are LC exclusives.


The Venus Grunge palette contains 8 not so basic nude colors that can be worn alone or meshed together to create a new ultra grunge eye look. Rust Red, Brick Brown, Burgundy and unconventional neutrals make up this eight color eye palette. With names like Venus, Shell, Aura, Creation, Icon, Divine, Rebirth and Muse this fun eye collection can be incorporated into every day make up wear or done up for a night out.


The Venus 2 eye shadow palette contains 8 more fun and edgy colors to up the eye shadow effect. Colors available in this paletta are Pigeon, which is a pearl colored shadow with a green and brown shift. Filter is a glow matte shadow in a luminous cornflower blue hue. Moss is a glossy green gray matte shadow. Mustard is a corduroy creamy matte. Fly is similar to the wings on a fly, it is a pearl color with a Ivory and green color shift. Creamy matte Jam is a pumpkin spice inspired color. Rich burgundy and brown shaded Mud goes on with a creamy texture and looks like bruised fruit. Boot is the sparkly shadow in the Venus 2 palette, it is a Nebula black with multi-color sparkle and perfect for a night out.


The Venus Bundle is for Lime Crime eye palette lovers. This bundle combines all 16 shades available in the Venus and the Venus 2 collection. Those who want to experience all of the colors offered by LC opt for the bundle. https://www.pinterest.com/limecrime/

Fabletics-Getting People Moving


Posted by LLJ43 | Posted in Fashion | Posted on 10-07-2017

Fabletics has become very well known for being high quality active wear that is not only stylish but is affordable for most people. It is a brand that has grown to be very popular because of its personalized service and subscription convenience. Even in a market where Amazon controls about 20% of the fashion market, Fabletics has managed to grow and become a very successful business.


Fabletics did not grow the way that most companies have. instead of the pop up store technique adapted by many start-up businesses, Fabletics has taken the tome to get to know its customer base and has taken the time to get to know its customers as well. This has proven to be the winning approach for the company and it is now worth $250 million.


Customers can buy their products either online of in their retail stores and all of their purchases count towards their basket. Members get the true VIP treatment and new sign-ups take a lifestyle quiz in order to get the personalized treatment. The information gathered from the quizzes also helps Fabletics to know what is in demand and they supply the products accordingly.


Kate Hudson, founder of Fabletics, is very involved with her company and reviews sales every week. She also keeps a close eye on what is selling and what is not so she can either pull what is not considered to be a good seller and replace it with something more popular. Hudson wants her clothing to really motivate people to live a more active lifestyle and she has just expanded her sizes to include XXS to 3X. Hudson believes in the importance of marketing and has just shot a 30-second commercial from her iPhone. The more creative the better and she believes that this is an important component to having a successful company.


Hudson knows that it can be difficult to design a piece of clothing that will sell, and so the info gathered form the Lifestyle Quizzes can be very important. It isn’t a guarantee that she will come up with something that will be a hit, but it’s better than going into it blindly. Hudson gets a lot of inspiration form her mother, Goldie Hawn, and she feels that it’s important to live what you’re passionate about. She feels that if you keep that in perspective, then you can become truly fearless and conquer anything.

5 Reasons I Want a Gift Card to Lime Crime for My Birthday


Posted by LLJ43 | Posted in beauty products, Fashion | Posted on 01-07-2017

OK, true, my birthday is not for another three months, but this girl is planning ahead! Every year my parents ask me what I want so they can tell the rest of the family, and I’m keeping it really simple. This year, just give me gift cards to Lime Crime. Here’s why:


1.) Vegan and cruelty free- This is number one with a cause. I can’t stand brands that test on animals, so when I found out on Facebook the brand is PETA certified to be cruelty free, I was really excited. Plus, its vegan, so no weird animal byproducts going on my face. I would like to keep my clear connection now that I’m past my teenage years after all!

2.) Amazing colors- I quit living the dull life this year. My hair is currently purple and pink colors from Lime Crime Unicorn Hair…or what they call “pony” and “bunny”. I love it. It smelled great going on and my bleached hair feels so much softer now. I can’t wait to add more colors in next time and be a walking rainbow. The lipsticks are super colorful too; they even have metallic and glitter lipstick to go along with the usual mattes. I don’t know how I will look with green lips, but I want to find out!

3.) Student discount- I’m eligible for a 15% student discount with my UNiDAYS membership. That’s for sale items too, so I know I can manage to be thrifty and get the absolute most out of gift cards. I have earned some referral bonuses from them already that I need to cash in as well, so that comes in handy.

4.) Girl Power- You have to love a brand founded a run by a colorful woman. I follow the founder, Doe Deere, on Instagram and I’m always impressed by the creative looks she does. Her purple hair is amazing, and the looks some of the models show in photoshoots are personal makeup goals.

5.) Because I love Lime Crime! Enough said, right?


Fabletics Plans Its Release of Demi Lovatos Collections


Posted by LLJ43 | Posted in Fashion | Posted on 17-05-2017

They say with fashion, the individual is sending a message. However, many people don’t realize the type of message they are sending with their outfits. However, when people give more thought to the type of clothes they wear, then they are going to be more deliberate on the outfits they put together. For instance, Demi Lovato has chosen to be very deliberate on her outfits because she wants to send a message of someone who is very inclusive of people. Fabletics also wants to send a message with the clothes that it offers. Therefore, Demi Lovato is a good choice for a collaboration.


As of right now, Fabletics is coming up with a plan to release the products that are going to be a part of the Demi Lovato collection. As of right now, there is an event that is going to be launched on Wednesday in Los Angeles. Kate Hudson is going to be the host of this event. This event is going to give people a look at all of the items that are going to be in Demi Lovato’s collection. They are going to be amazed and inspired by the styles that are presented in the collection.


The good news is that each of these clothes are going to be available in a wide range of sizes. This makes it possible for women of all sizes to enjoy the products that are being offered to them. Ever since the company has made the announcement and the effort to be all-inclusive, the styles have expanded and the profits have increased. Demi Lovato herself wants to empower every woman to live out the type of life they want. One of the most important aspects of fashion is being fulfilled and actualized. The fun of finding a very unique and stylish item is that it helps the customer see value in herself.


These items are going to be made available online. Then it will be released to the physical stores that are open in the large markets. Therefore, people that live close to one of the physical locations are going to be able to look at the items and even try them on before they buy them. Demi Lovato’s sense of style is impeccable and respectful. She is one of the most admired women when it comes to the entertainment industry because she lives for a higher purpose. She is a great role model to teenage girls in many ways.

Fabletics Success and Founders


Posted by LLJ43 | Posted in Fashion | Posted on 27-03-2017

Fabletics is an online membership retailer that offers ladies’ sportswear and frill, regularly alluded to as “athleisure.” The organization is best known for its internet business approach and furthermore has 18 physical stores. It offers its individuals customized outfits decided for them in light of their way of life and form inclinations. It is an auxiliary of JustFab, re-branded to TechStyle Fashion Group in August 2016.


Fabletics was established by Adam Goldenberg, Don Ressler and Kate Hudson in July 2013 and formally propelled on October 1, 2013.


In June 2015, Fabletics launched FL2, its men’s activewear line with Kate Hudson’s sibling and performer, Oliver Hudson. In March 2016, the organization extended its stock past athletic wear by including dresses and bathing suits. They implement contender Lululemon and utilize film shot by Hudson on her cell phone as part of their publicity.


As indicated by Forbes, Fabletics has expanded its income by 35% every year, with a valuation of $250 million inside its initial three years of business. The organization utilizes pop-up stores to build up membership. In these areas, Fabletics stocks clothing in line with online patterns and demand.


Kate Garry Hudson (born April 19, 1979) is an American performing artist. She rose to unmistakable fame in 2000 for playing Penny Lane in the film Almost Famous. She won a Golden Globe and was nominated for an Academy Award for Best Supporting Actress.


She continued her success in movies like, How to Lose a Guy in 10 Days (2003),Raising Helen (2004), The Skeleton Key (2005), You, Me and Dupree (2006), Fool’s Gold (2008), Bride Wars (2009), Nine (2009), The Killer Inside Me (2010), The Reluctant Fundamentalist (2012), Wish I Was Here (2014), Kung Fu Panda 3 (2016) and Deepwater Horizon (2016).


Prevailing in fashion when Amazon controls 20% of the design web based business market is no small feat. Yet Kate and the team at Fabletics is doing just that. Fabletics has grown 35% a year, steadily since it’s introduction in 2013. In only it’s third year the company is already valued at $250 million. Another interesting approach, Fabletics utilizes a membership mechanic to sell clothing to its clients. It’s pretty straightforward, clients like brands that motivate the individual, blend this with accommodation and enrollment and you have a recipe for success.


The success Kate has achieved with Fabletics is amazing and should be commended. They are a wonderful company who deliver only quality products and help change the lives of women worldwide. Beautiful!