Tidal Comes Alive Thanks to Desiree Perez


Posted by LLJ43 | Posted in Music Streaming Management | Posted on 07-03-2017

There was a time when no one really thought that Tidal would be able to do much in the music streaming industry. The market was already flooded with Spotify and other companies like Pandora. It seemed like Jay-Z was trying to steer a sinking ship. That was before Desiree Perez came along. She pushed inside of the Tidal music streaming enterprise and this has given this company new light. People are really starting to see this company and her leadership as a threat to other music streaming giants like Spotify. She knows what it takes to make people take interest in music streaming, and she has been doing everything in her power to help Jay-Z build a solid music streaming company.  Hit on apple.com .


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There is a lot of talk about how Tidal has become an authority on video content. There are things like the Tidal X concert and other videos that may be released exclusively through Tidal for a certain amount of time. This is great for music lovers that like to also see what they are listening to. There are also other things like documentaries behind albums that are found on Tidal.com. This makes it a one stop music streaming service that has a lot of things outside of typical audio streaming.


Desiree Perez took chances to make Tidal stand out, and she focused on this in order to bring more customers to his company. It is a true testament to her marketing skills. She has shown people that she knows what it takes to make someone pay attention to what she has to offer. She is not an official employee within this organization, but she is a great friend to Jay-Z and she has shown her loyalty by helping him build this company up in a short amount of time.

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